WHEN VOICE ASSISTANTS SOUND FAIR: ALIGNING VOICE INTERACTION DESIGN WITH FAIRNESS PRINCIPLES

Voice Assistants (VAs) offer convenient, hands-free user interfaces that can help companies better serve their customers. However, without graphical interfaces, VAs are limited in the amount of information they can transmit, introducing new challenges regarding the fairness of VA output as perceived by users (e.g., based on opaque outputs). Previous studies have developed general Voice User Interface (VUI) design guidelines to optimize VA-user interactions, but they lack a focus on fairness. We