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by | Oct 4, 2021 | Event Apps | 0 comments

Tips to boost audience engagement in hybrid events in 2022

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Attending a hybrid event can be an excellent way for attendees to glimpse different aspects of the industry. By engaging with the audience, organizers can ensure that everyone involved in the event has a positive experience. Audience engagement can take many forms, including questions and discussion during sessions, interacting with guests and exhibitors, and providing feedback on the event. By engaging with attendees, organizers can create a more enjoyable and informative event.

Importance of audience engagement in virtual and hybrid events

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The way we work is changing. Meetings, in particular, are evolving. Traditionally, meetings were held in person, with everyone in the same room. But now, with technology making it possible to connect with people from all over the world, meetings are becoming more and more hybrid – a mix of in-person and online interactions.

Audience engagement is important in hybrid meetings because it ensures that everyone has an opportunity to participate in the conversation. It also helps to keep the meeting on track by ensuring that everyone is paying attention. Some people may be hesitant to try this type of meeting, there are actually many benefits to audience engagement in hybrid meetings. Here are five of them:

1. Increased Engagement: One of the biggest benefits of using a hybrid meeting format is that it can lead to increased engagement from participants. By incorporating both online and in-person elements, you provide participants with multiple ways to participate and contribute to the discussion. This can help keep people engaged and interested in the meeting.

2. Improved Performance: One of the biggest benefits of using a hybrid meeting format is that it can lead to improved performance. If a meeting has participants who are more engaged, you can expect them to provide better answers and more accurate information.

3. Increased Knowledge Transfer: The use of a hybrid meeting format can help to increase knowledge transfer among participants. By incorporating different mediums, such as video, webinars, and presentations, you provide opportunities for people to learn from experts in their field.

4. Improved Outcomes: By giving participants more opportunities to contribute, you can improve the quality of the meeting. This is particularly true if the meeting is a brainstorming session or a problem-solving session. If everyone has a chance to share their ideas and thoughts, the meeting can end up with better results and more actionable items.

5. Greater Participation: In addition to increased engagement, hybrid meetings also tend to result in greater participation from attendees. This is because attendees are offered the opportunity to contribute and participate in the meeting by using digital tools, such as online chat and social media.  When you combine these elements with in-person meetings, it creates an environment where participants feel more comfortable sharing their thoughts and ideas.

Audience engagement strategies for event planners

Audience Engagement

As an event planner, you know that engaging your audience is key to a successful event. But what are the best ways to do that? There are a number of audience engagement tools and strategies at your disposal. Here are a few of them:

1. Build your brand: Make sure your event is well-branded. Your logo and other branding elements should be everywhere in, from the invitations and social media platforms to the stage set-up. This will help create a unified look and feel for the event. It is the first step for achieving business goals through your event.

2. Social media activity: Us social media to engage your attendees before, during, and after the event. Post updates about the agenda and speakers, and encourage attendees to share their thoughts and experiences on social media using hashtags. Social media activity will help you gain even more of your audience’s attention.

3. Website: Create a mobile-friendly website for your event. Not only will this help you promote the event in the future and in event management, but it will also give attendees an easy way to RSVP and find directions to your event platform.

4. Give a reason: Give attendees a reason to attend your event. Start by making sure that the speakers and content are compelling (or just plain fun). Then make sure that the event is engaging and interactive. It is an important step for your event success.

5. Audience interaction: Create event engagement by giving opportunities for interaction between attendees and speakers as it is crucial for the event success. This can be done by setting up Q&A sessions or by having participants vote on questions for the panelists.

6. Live streaming: Consider incorporating live-streaming into your event. This allows you to reach a wider audience while maintaining high-quality content.

7. Mobile event app: Create an app that can be used by attendees after the event is complete.

7. Promote: Enlist the help of influential bloggers to help spread the word about your event. Bloggers who have attended similar events before can share their experiences with other influencers in their networks. This will help increase your event’s visibility and perceived quality which will boost event engagement and lead to event success.

Tools for boosting onsite and virtual audience interaction

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Every event planner needs to come up with some way or the other to engage both of their onsite and virtual audience in the event platform. This will make the event more vibrant, fun and also a good learning experience.

In order to improve audience engagement, we need to keep up with time and use various tools and ideas to improve engagement during the event. Consider trying out these 5 most used tools to improve event engagement and audience interaction in your hybrid events.

Live Polls

Audiences today crave engagement. They want to feel like they are a part of the conversation, and that their voice matters. Live polls are a great way to encourage attendee engagement and participation. They are simple to use and can be incorporated into presentations in hybrid events.

Live polls are an easy way to get virtual audience feedback. You can ask questions about anything ranging from what people think of your presentation to what kind of ice cream they like best. The results of the poll can be displayed in real-time, so everyone in the audience can see them. It can be helpful in achieving business goals and also, it helps in increasing the attendee engagement and encourages them to participate in the discussion.

Live polls are also a great way to gather data. You can use them to poll your audience on a variety of topics, and the data can be used to help make decisions about future projects or products.

Live Quizzes

Live Quizzes can boost attendee engagement in hybrid meetings. In a world where people are constantly glued to their phones, it can be difficult to get their attention during a meeting. However, live quizzes can be a fun and engaging way to boost attendee engagement in hybrid meetings and hybrid events.

Live quizzes can keep participants engaged and help to ensure that everyone is paying attention. They can also be a great way to test knowledge and learn new things. In addition, live quizzes can be used as a tool for team-building. Participants can build relationships and teamwork skills by working together to answer questions.

Gamification

Gamification techniques are being used more and more as event engagement activities in hybrid events. These techniques, which use elements of game-playing to engage people, can be used to make learning more fun, motivate people to participate or reward them for their efforts.

While gamification is not a new concept, it is being used in new and innovative ways to engage audiences in a variety of settings.  Fun contests can be conducted during events to make it more interesting, it helps to build the interest of the audience. Treasure hunts, quizzes, and other contests are some examples. Points can be rewarded to the winners which can be converted into some rewards. A leader board can be arranged and shown on the big screen.

Virtual event planners should try conducting fun quizzes as well. It adds some fun elements and also helps them to enjoy the event. This kind of fun activity can be scheduled properly. Awarding points is a great idea to encourage some light-hearted friendly competition.

Live Q and A

Interacting with the audience during an event helps create more engagement. Conducting question and answer sessions during live streaming sessions gives the chance to the audience to put forth their options or doubts. Live Q and A is one of the popular virtual engagement activities.

It helps in making the session interactive. Also conducting such sessions during live streaming sessions makes it easy to answer the questions as the question that is being answered can be highlighted and shown on the big screen so that people know which question is being answered.

Upvoting of questions can be introduced so that the question that has the most votes can be answered in case of a shortage of time. All the questions can be displayed as well but in case you want to show only the relevant ones, moderation is also an option. Inappropriate questions can be filtered this way and only the relevant ones can be displayed on the big screen.

Live Streaming

Live streams can boost audience engagement and help make hybrid meetings even more productive. When done well, live streaming can keep everyone in the meeting connected and engaged.

Live streams can also help to bridge any gaps in communication or understanding that might occur when some participants are in person and others are remote. Live streaming can also help to ensure that everyone has an equal opportunity to participate in the meeting.

You can give presentations, demonstrations and more. It can help in connecting with the audience better through video conferencing. On top of this, in your video conferencing you can use interactive tools and features like live polls, quizzes, and Q&A sessions can be conducted during a live streaming session so that more engagement is there and also attain real-time employee feedback.

Live streams can be used during virtual events and community engagement as well. We have limited options when we are conducting virtual events because of the lack of face-to-face interaction but the live streaming sessions can provide a pretty close experience.

Why should you use event management software?

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When it comes to event planning and event management, whether they are small or large, professional or personal, using event management software can make the process a lot easier.

Here are some major reasons why you should consider using event management software for your next event:

1. Event management software can help you keep track of all the details involved in planning and organizing an event.

2. It can help you stay organized and on schedule leading up to the event and during the event itself.

3. It makes it easy to create invitations and manage RSVPs.

4. It is easy to make changes and updates to the event once it’s in progress.

5. It allows you to create a more effective follow-up campaign after the event so that your attendees have a better experience and are more likely to recommend your events to others.

6. It allows you to send out follow-up emails and reminders to attendees regarding any last-minute changes or cancellations.

7. You can use it to upload photos, videos, and other media directly from your mobile device.

8. It provides a central place to store all your important event documents and information.

9. It can help you generate reports after the event detailing who attended, what was served, etc.

10. It can help you take advantage of social media tools like Facebook and Twitter to get the word out about your event.

WebMOBI is the all-in-one event management platform you will need for successfully conducting your hybrid events. This event management platform has got all the tools you will need for boosting audience engagement such as Live Polls, Live Q and A, Live Quizzes, Live Streaming, and many others at a budget-friendly price.

It is the complete event app that helps you with registration, tracking, audience engagement, live streaming, video conferencing, social media promotions, and many others. You need not have technical expertise for using it. Tap to learn more.

Importance of mobile event app 

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There are a number of reasons why your business should consider having a mobile event app to conduct events. Having a mobile event app is a great opportunity for event success as it can simplify event management.

– Registration: it can help to simplify the registration process for attendees. With a mobile event app, they can register for your event quickly and easily right from their phone or tablet. This also eliminates the need for them to print out a registration form and brings down your overall event costs.

– Driving engagement: A mobile event app with a wonderful user interface and great event content can help you to better engage with your attendees. You can use it to send out push notifications with important updates or even send out polls and surveys during the event. This gives you valuable feedback that you can use to improve future events.

– Interactive conferences: A mobile event app makes it easy for attendees to connect with each other. Interactive conferences and meetings are made possible.

Guidance for a successful event

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Hybrid events combine the best of both worlds – online events and offline events. They provide opportunities for people to connect with each other and exchange information in new ways. If you want to make your hybrid event successful and boost community engagement, follow these tips:

1. Plan well in advance. The more time you have, the better. Know your event goals. Deciding the event goals prior to the event will help you plan well the event content for driving engagement.

2. Choose the right tools for offline and online event success. There are a lot of event technology tools out there, so do your research and find the ones with a friendly user interface that can give an amazing user experience and contribute to conducting a successful event.

3. Involve the people who need to know. If you want people to participate, it’s important to have them involved from the beginning.

4. Make the event content easy and convenient for participants.

5. Have a good sense of humor and stay positive!

6. Know your offline and virtual audience. Make sure they are able to use the tools you’ve chosen as well as any social media platforms they may be using. Don’t make it one-size-fits-all.

7. Keep it simple. You only need to use the event technology that will help you reach your goals.

8. Don’t forget about your offline audience along with your virtual audience! It is important to let them know what is going on with the event so they don’t feel left out.

9. Create a schedule and stick to it. This will help keep everything running smoothly and on track.

10. Make use of interactive tools for interactive conferences and for driving engagement. Facilitate interaction among attendees through interactive tools. The more engaged they are, the better the user experience will be for everyone involved and it is also beneficial for future events.

Multistreaming is emerging as an event engagement tool

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Multistreaming is emerging as one of the most popular event engagement tools. Multistreaming is live streaming to multiple platforms at the same time. This can be done with different software, but the most popular way to multistream is with social media platforms like Facebook Live, Twitter, Twitch, and Youtube, along with other video hosting platforms such as Google Meet, Microsoft Teams, and the Zoom virtual meeting platform.

When an event is happening, there are many people who want to watch it. But, not everyone will be able to be in the same place at the same time. Multistreaming solves this problem by allowing people to watch from anywhere in the world. They can choose to watch it on social media platforms and other online video hosting platforms such as Microsoft Teams and the Zoom virtual meeting platform.

Multistreaming has become a popular way for companies as it provides a great opportunity to host hybrid events. By live-streaming different parts of the event to different social media and video hosting platforms, organizers can reach a wider audience and create a more engaging experience. There are many benefits to multistreaming in hybrid events. Here are a few:

1) Multistreaming allows organizers to reach a wider audience. Different parts of the event can be streamed to different platforms, reaching people who would not have been able to attend in person.

2) Multistreaming creates a more engaging experience for attendees. Viewers can choose which stream they want to watch, giving them more control over their experience.

3) Multistreaming is cost-effective. Streaming multiple parts of an event simultaneously is more affordable than live streaming the entire event.

Conclusion

In conclusion, by following the tips and guidelines highlighted in this article, event planners can greatly improve audience engagement and create a more successful event. Increased engagement will result in a more enthusiastic and engaged audience, which is what every planner strives for. So, use these tips to your advantage and get ready to see some amazing results!

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