The Latest Event Industry Insights

What Does Event Planning Look Like for Virtual and Hybrid In 2022

Virtual and hybrid events are becoming more popular each year, as more people look for ways to save money and have a unique experience. Event planners need to be familiar with both virtual and hybrid event planning to create successful events. Here’s what you need to know about virtual and hybrid event planning in 2022:

Introduction: What does event planning look like in 2022 and beyond?

Event management is a rapidly growing industry that is expected to continue to grow in the coming years. By 2022, event planners can expect to see changes in the way events are planned and executed. Some of the changes that are expected include an increase in virtual events, hybrid events, in-person events, and augmented reality events, more use of artificial intelligence and machine learning, and growing demand for sustainability. By understanding these trends, event planners can start preparing for the future and ensure that their events are successful no matter what changes may come.

In the next decade, event planners can expect to see changes in event trends, technology, demographics, and the economy. Event technology will continue to evolve.  There will be a rise in virtual event technology platforms and a number of event management software with innovative virtual event technology that provides interactive virtual experiences. For example, advances in wearable technology may lead to new ways of engaging attendees and using technology as a tool for marketing.

Changes in technology: How will technology change event planning?

Technology has impacted every industry, and event planning is no exception. There are now countless apps and websites helping as a meeting planner and making planning an event easier than ever before. But as technology continues to evolve, so too will the ways in which event organizers plan events.

In the near future, we can expect to see even more virtual and augmented reality technologies being used for events. These technologies will allow guests to experience events in new and innovative ways. They will also allow planners to create more immersive experiences for their guests. As technology advances, it will be interesting to see how it continues to impact event planning.

With the rise in technology and social media, event marketing management has become easier than ever. You can now use online tools to create a website for your event, build a registration form, create a Facebook event page, and even send out electronic invitations.

Social media: How will social media impact event planning?

When it comes to planning events, social media is one of the emerging trends and it is changing the game. Many planners are now incorporating social media into their overall strategy for event planning. Here are just a few of the ways that social media can impact event planning:

  • Social media can help meeting planners to reach a larger audience for both virtual events and hybrid events.
  • It can help meeting planners build relationships with potential virtual attendees and sponsors.
  • It can help you create a buzz around your event. It helps the meeting planners in conducting a popular event.
  • It can help you collect feedback from attendees in virtual meetings.
  • And it can help you keep track of what people are saying about your event in virtual venues.
  • Meeting planners are using social media as a medium of event marketing. Social media sites like Facebook and Twitter allow meeting planners to reach a large number of people for their corporate events or any other type of event quickly and easily.

In recent event trends, social media is a useful tool for meeting planners for event marketing and managing virtual event attendees. It helps the meeting planners to give the event attendees an innovative and interactive event experience, but it may also draw negative attention if done improperly. Social media when used with the best event management platform can give the best results.

Changes in society: What trends will affect event planning?

As the world progresses, society changes with it. New technologies, different ways of life, and shifting values all mean that event planners must stay up to date on the latest industry trends to ensure their virtual audience is engaged. To help you stay ahead of the curve, here are four trends that will affect event planning in the years to come.

1. Live streaming events: With the rise of social media and live streaming platforms like Facebook Live and Twitter’s Periscope, more and more people are watching online events instead of in person. Virtual event venues present a challenge for event planners, who need to find ways to make their events interesting and engaging for online viewers.

2. Virtual reality: Virtual reality is becoming increasingly popular, and it’s likely to play a larger role in event planning in the years to come. VR can be used to create immersive experiences for attendees or to give them a behind-the-scenes look at what goes on backstage.

3. The growth of virtual venues: More and more people are choosing to attend online events rather than in-person events.  The virtual event platform is gaining popularity because of the virtual venues of an event. This is due in part to the fact that people are busier than ever and don’t always have time for physical gatherings. As a result, event planners need to focus on creating engaging online experiences that will keep participants engaged from start to finish.

4. The rise of experiential events: People are no longer content with simply attending an event; they want to be actively engaged in it. Experiential events are all about actively engaging attendees and allowing them to experience a new way of doing things.

What skills will be needed for event planners in 2022 and beyond?

In the field of event planning, there are many skills that one must have to be successful. However, with the way technology is advancing, there are a few new skills that will be needed for event planners in 2022.

One such skill is the ability to use event management software for conducting virtual events and hybrid events. With virtual reality, event planners will be able to create a more realistic and immersive experience for their guests. They will also be able to better visualize their event before it even happens.

Another skill that will be important for event planners in 2022 is the ability to create interactive virtual experiences for live events. With augmented reality, event planners can add interactive elements to their events. For example, they could add animations or 3D objects to their venue. By doing this, they can make their events more fun and engage guests.

Finally, event planners will need to be skilled in social media marketing. Event marketing management for live events which can be hybrid events or virtual events will get easier if the event planner has expertise in this skill.

Meeting planners will face several challenges in 2022.

One challenge will be the need to accommodate increasingly diverse global attendees. Event planners will need to create events in virtual venues that are both culturally and religiously sensitive. They will also need to ensure that their events are accessible to people with disabilities.

Another challenge will be the use of technology for the virtual event platform. Event planners will need to find ways to incorporate new technologies into their event venues without overwhelming attendees. They will also need to make sure that their events are compatible with various electronic devices.

Finally, event planners will need to deal with increasing competition from online event planning platforms that enables event organizers to conduct both virtual events and hybrid events.

What are the 7 elements of event planning?

Event planning can be a daunting task, but with the help of seven essential elements, it can be easier than you think. Here are the seven elements of event planning:

1. Strategy 

Having a plan will help you determine what type of event to create and how best to execute it. Consider your goals and objectives for the event, as well as who is participating and what their needs are.

2. Timing

Setting a timeline ensures that everything runs smoothly and that all participants have enough time to enjoy the experience. Factor in things like headcount, venue availability, and weather conditions.

3. Communication 

Leaders must always keep their team informed about progress and changes so that everyone is on the same page. This also allows for quick adjustments if necessary.

4. Budgeting 

Before you create a budget, you need to know what your goals are so that you can track the success of your event. This will help you determine how much you need to spend and where the money is going.

5. Organizing 

You can’t put on a successful event without organizing the details. This includes things like the timeline, venue and catering options, entertainment, signage, and stage lines.

6. Facilitation 

You can’t do everything yourself. It s important to delegate and train your team on how to best run a successful event.

7. Recruiting 

You need to be sure that you have the right amount of volunteers and sponsors, but you also need to make sure that they are the right people. You don t want to have a bad experience because someone is rude or complains too much.

Why should you have event management software?

Event management software is an important tool for businesses that plan and host virtual events or hybrid events. It can help manage every aspect of an event, from the initial planning stages to the day of the event itself. Event management software can help in data collection.

The event technology platform will help in data collection, tracking registrations, tracking RSVPs, managing seating arrangements, creating schedules, managing budgets, and more. It can also help you communicate with virtual attendees and create online registration forms.

If you’re planning an event, be sure to check out the event management platform for smoothly conducting the virtual meetings. It can make the planning process a lot easier!

Event management software can help to organize event data, help in data collection,  track RSVPs, manage seating arrangements, and create schedules. The software can also generate reports on how well each event went, which can help plan future events.

Businesses that host events should consider using event management software because these virtual event technology platforms help the meeting planner in making the planning process easier and more efficient.

The emergence of micro-events

In recent years, there has been an increase in the popularity of micro-events. These are events that are typically shorter in length than traditional events and that are designed to keep people engaged and entertained. They can be used to promote a product or service, generate leads, or simply create a buzz about your company.

Micro events can take many different forms: Two most common types are as follows:

Live Webinar: In a live webinar, the presenter uses video conferencing software to connect with participants from all over the world. This allows people from all over the globe to participate in the event.

Social media contest: In a social media contest, participants are asked to submit creative entries on one or more social media platforms. The winner is typically chosen based on the number of likes or shares their entry receives.

Data-driven event decisions

According to recent event trends, it’s important to make decisions based on data when planning an event.

What are the goals of the event?

Who is your target audience?

What are your resources?

By answering these questions and more, you can begin to create a plan for your event that is sure to be successful.

One way to use data when planning an event is to look at similar events and see what has worked well and what hasn’t. This will help you determine what elements you should keep the same and which ones you can change or eliminate.

Additionally, data can help you understand your target audience better so that you can cater the event specifically to them.

And finally, data can help you set realistic goals for your event and track its progress along the way.

How are the event trends impacting event planning and event types?

Exhibitions and trade show: Virtual reality and augmented reality present more opportunities to access e-commerce. For virtual trade shows and product releases, there is an option to possess a global audience for oneself. Hybrid versions allow for exhibitors to expose themselves to audiences both in real-world environments as well as online.

Educational events: In the era of constantly evolving digital advancements, institutions will need to provide adolescents with the tools that they’ll need to connect with tomorrow’s industries. Both schools and universities will have to teach students these abilities.

Career Fairs: Fairs will need to evolve to better serve the public as the economy develops and people upskill. As the job market expands, jobs in high demand in 2022 include careers in tech, health care, and data science. Fairs will need to convey these jobs’ importance, particularly to our population’s new generations.

Conferences: Since virtual events become more prevalent, the demand for certification workshops and skill-building conferences is anticipated to increase. As event organizers, you’d need to know some of the goals that your audience intends to accomplish. What are the kinds of content that they’re ill-at-ease with? You’d then have to focus on the kinds of speakers and material that would meet or complement these objectives.

Internal Meeting: Executives may want to provide their employees with workshops and training that meet market demands.

Micro-Summits: Rather than holding an extended summit, mini-summits can bring together a close-knit group of able people to explore extremely complex issues. Instead of hosting a larger summit that utilizes big-picture issues and out-the-box breakout rooms to dive deeper into specialized concerns, mini-summits can occur throughout the year.

Safety measures in hybrid events and virtual events in 2022

Hybrid events

In the age of digital media and technological advancements, more and more events are being held in virtual venues or hybrid formats. While this offers many advantages for organizers and attendees, it also raises safety concerns.

To ensure the safety of all participants in 2022 hybrid and virtual events, the following measures should be taken:

  • Background checks should be conducted on all event staff, including moderators and volunteers.
  • All event content should be reviewed for appropriateness before release.
  • Event registration should require age verification.
  • A designated contact person should be available 24/7 during the event to address any safety concerns or emergencies.
  • Procedures should be in place for handling cyberbullying, harassment, and other online abuses.

Event technology platforms can be much beneficial when it comes to ensuring safety measures.

How will event planning change in the next decade?

Event Planning

The event planning industry is constantly evolving. New technologies, changing demographics, and shifting consumer preferences require event planners to continually adapt their business practices for event planning. In the next decade, we can expect even more changes in the event planning landscape. Here are some of the most important trends to watch for:

1. The growth of experiential events: Consumers are increasingly interested in experiences, rather than material possessions. Event planners will need to create events that provide an engaging experience for participants.

2. Increased use of technology: Technology will play a bigger role in planning a popular event such as a business event or any other corporate event in the next decade. Event planners will use an event technology platform to create more innovative and interactive event venues for the in-person as well the virtual audience, as well as to streamline their operations.

3. Greater focus on sustainability: As awareness of environmental issues is one of the emerging trends, event organizers will place greater emphasis on sustainability initiatives like reducing waste and using renewable energy sources.


In conclusion, event planning in 2022 and beyond will be much more advanced and efficient. There will be new technologies and software that help planners with organization and execution. Additionally, the industry will continue to grow, providing more opportunities for event planners. As a result, those looking to enter the field should start preparing now to take advantage of these advancements.

Related Articles:

The Future of Streaming: Multi-streaming in 2022


Submit a Comment

Your email address will not be published. Required fields are marked *